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Marketing Communications Specialist
Contract: Plymouth Meeting, Pennsylvania, US span>
Salary Range: 78.00 - 83.00 | Per Hour
Job Code: 365928
End Date: 2025-12-17
Days Left: 26 days, 15 hours left
About role:
The Advanced Analytics Manager will analyze large healthcare datasets to generate insights that guide marketing, sales, and field strategies. You will evaluate brand performance, optimize promotional tactics, and present clear recommendations to leadership. Strong analytics skills and experience with Python/R/SQL and healthcare data are essential.
Responsibility:
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In Analytics, Economics, Statistics, or a related field with 5+ years of analytics experience, ideally in pharma, biotech, healthcare, or data-driven commercial environments.
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Proven expertise in marketing analytics, including marketing measurement, MMM, A/B testing, HCP segmentation, and dynamic targeting.
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Hands-on experience working with large datasets and advanced tools such as Python, R, SQL, and Excel, with strong analytical and problem-solving capabilities.
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Experience utilizing IQVIA, Symphony, or other healthcare datasets, and the ability to structure and solve complex, ambiguous business questions.
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Conduct deep-dive analyses using medical & pharmacy claims, CRM, promotional activity, and internal/external datasets to evaluate brand performance.
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Develop insights on prescriber behavior, patient access, and channel performance to influence marketing and sales strategies.
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Support evaluation of promotional tactics (digital, field, non-personal) through ROI measurement, impact assessments, attribution, and predictive modeling (HCP targeting, call optimization, DEP evaluation).
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Deliver clear, concise analytical presentations to senior leaders and support QBRs, MBRs, brand planning, field strategy, and measurement of field force effectiveness and sample strategy.
Salary and Other Compensation:The annual [salary/hourly rate] for this position is between $78.00 - $83.00 per hour. Factors which may affect pay within this range may include geography/market, skills, education, experience, and other qualifications of the successful candidate.Benefits:The Company offers the following benefits for this position, subject to applicable eligibility requirements:[medical insurance], [dental insurance], [vision insurance], [401(k) retirement plan], [life insurance], [long-term disability insurance], [short-term disability insurance],[paid parking/public transportation], [Paid time off], [Days/hours of paid sick and safe time], [Days/hours of paid vacation time], [Weeks of paid parental leave], [Paid holidays annually], [any additional benefits applicable].
Job Requirement
- Analytics
- A/B testing
- HCP
- CRM
- MMM
- marketing
- IQVIA
- data
Reach Out to a Recruiter
- Recruiter
- Phone
- Prathmesh Rathod
- prathmesh.rathod@collabera.com